With AI, we harness the volume & velocity of data.
AI Methods We Use
Mastering data’s sheer size with speed and analytics was not a possibility until today. Machine Learning and AI enable us to see trends and patterns.
Marketing Analytics
Marketing Analytics improves customer intelligence by analyzing segmentation, churn rates, customer retention, cluster analysis, customer lifetime value & resource allocation.
Predictive Analytics
Predictive analytics aggregates the strength and character of inter-relationships, creating predictable estimates.
Text analysis & NLP
Text analysis sifts through mountains of data, extracting sentiment and identifying topics most relevant to customers, effectively reading and analyzing millions of words. Through AI we surpass human ability.
Decision Trees
Decision trees are powerful analytic tools, extensions of regressions, enabling predictions that model multiple decision paths and analyze thousands of potential outcomes.
Coding Choices
Python, SQL, R, Jmp, SAS, Tableau are our underlying tools. Our world is analytics.
Neural Networks
Neural networks sequence algorithms and recognize underlying relationships, mimicking our brains .